There are many trends and practices in marketing to help attract new customers and retain current ones. Sales funnels are one of them. The

landscape and trends of the platform. For social media managers and SME owners finding regular engagement is not an easy task. With so much

Long captions have become a popular trend on both personal and professional posts on Instagram. As with many things on the platform, it is

The Instagram Explore Page is one of the best ways for businesses to get more exposure and traction on their website.

Social media has now become a main factor in our lives and there is no going back. However, as technology and social media advance, the te

Influencers are quite a controversial topic in the marketing industry. Yet, there is no doubt that influencers are here to stay. Convince &

When looking at the top-visited websites in Trinidad and Tobago you are sure to find a few adult entertainment websites in the top 10 or 20

Trinidad and Tobago’s audience is in the digital age. With exactly 940,000 active social media users in the country and a huge shift to digi

Selling alcohol online requires a carefully constructed marketing strategy. In Trinidad and Tobago. Where alcohol is a big seller, there are

Food is an enormous part of Trinidad and Tobago’s culture. From local foods like doubles, roti, pelau (the list could truly go on forever) t

The fashion industry’s estimated market value currently stands at 406 billion dollars. Especially with the rise of online sales, fashion has

Natural disasters are an unfortunate reality in the Caribbean. The region is susceptible to various types of natural disasters such as flood

Negative comments online is a reality for most businesses using social media. Most companies will receive them and it becomes a situation th

Social Media has completely changed the way that companies advertise and measure their advertising success. Despite growing in popularity an